In Class: First Paragraph

A cool blast of high powered air conditioning quickly cools me down as I deliberately stride across the tiled floor, my feet tapping an impatient beat.  A wall of color appears to my left as I pass the movie posters of what is playing this week, and what will soon be playing in the future.  A wall that promises escape as long as I am willing to pay.  I slowly move through the line, as discounts are only offered in person, machines make you pay for convenience.  I reach the front and the man smiles, speaking through a microphone he takes my money and gives me my ticket.

In Class: Experience with in Class Workshops

I can't really remember doing many in class revision workshops.  My AP English teacher in high school was a nazi and we wrote essays in class with a forty minute time limit and then she would bash our papers.  We called her the dragon lady.

We were expected to revise on our own, because on the writing portion of the AP test we were on our own and had a time limit.  The few times that we had our peers help us revise was slightly helpful, but usually more of a social time.  The most useful revision help I received was when we did Macbeth, when my class mates gave me more ideas on passages to use for my analysis.

In Class: New Ideas

The service of the concessions people.  Does the person in the box office ever need to call a manager?  Prices for other movie theatres, what is the average adult matinee price for the area?  Check to see if certain demographics separtate themselves in a movie theatre, or if they are just maintaining appropriate public space as established by proxemic theory.  Try to keep it to one theatre, and not compare it to another.  One of the concessions guys flirted with me, not nececerily professional behavior, but I would need to observe to see if he did it to anyone else.  Not many people during a work day, students were in the theatre with me I don't know if they were college students on a break, skipping class, or upperclass high school kids skipping class.  What things were targeted at specific demographics?

In Class: Observation Experience

I expected much of what I saw, however, I still need to go on the weekend.  When I went the ticket checker didn't want to let me into the lobby without a ticket, even after I explained my circumstances.  I ended up watching The Expendables to get into the theatre.  There weren't that many people when I was there, because it was in the middle of a work day so not many people were available due to school and jobs.  The concessions people were nice, the guy who got my popcorn hit on me.  There were only two other people in the theatre with me, and I think they were college students.

The place smelled like popcorn as it always does, there were a lot of displays as always, but unfortunately I didn't get to people watch much.  I expect more people on the weekend. 

Prompt: The Ethos, Logos, and Pathos of Public Spaces

The Rave Motion Pictures at Ridgemar Mall is a space designed to make you comfortable while you're watching movies, and it is designed to sell entertainment and concessions.

Ethos: Those working for Rave wear varying degrees of professional attire.  The ticket checker wears a suit, and the people working concessions while not dressed as formally still wear nice, black attire.  The workers want to come off to customers as professional, that they know what they are doing.  The sold out midnight showing of Resident Evil, establishes that people come to the theatre often so the facilities must be at least somewhat higher than others in the area.  I highly doubt that the Ridgemar Movie Tavern did nearly as well.  The floors are clean, revealing that the theatre is well taken care of and showing that the Rave workers take their jobs seriously.  I love the lack of sticky floors.  This particular movie theatre shows new movies on the day that they are released, this shows that the theatre is up to date and not a throwback last run theatre.  I don't know about others, but that speaks to me.

Logos: Ticket prices are $7.50 for an adult matinee, this is slightly higher than others in the area.  Rave holds high regard for their product and the manner in which they deliver said product.  The chairs are cushy and recline thus making the customer more comfortable, and definitely more willing to come back for another experience.  Groups of people try to maintain distance from others in the theatre, by at least one chair.  They want to maintain a sufficient bubble of personal space, and don't want to crowd.  People try for the second row of the upper level, because it is behind the handicap row and the bar is used as a foot rest instead of someone else's chair.  The last seats to be taken are the lower level, because people don't want to crane their necks to see the action.  A security guard walks the lobby, I suppose to maintain order and ensure that no one movie hops.  Although the free refill on the large popcorn, usually makes me want to stick around.  Each movie focuses on its own demographic, and has its own audience.  Children's movies generally take place earlier, and aren't really offered in a later time slot.

Pathos:  Movie trailers play before every movie, and ads for Rave play in the lobby and in the movie theatres.  All of these ads play on certain feelings, the movie trailers more than the Rave ads.  They need to convince the audience to come see their movies.  If you go to see a comedy, they play comedic trailers for upcoming comedies, dramatic movies have more dramatic trailers, and action movies have high paced action trailers.  The smell of popcorn generates a sense of nostalgia and almost everyone buys it at the movies.  

In Class: My Logos Artifact

My artifact has two parts to it.  I brought my summer collection of Dr. Pepper bottle caps and my bottle opener.  I have several bottle caps from this summer, showing that I love the drink Dr. Pepper.  My bottle opener was purchased from the TCU Bookstore the summer before my sophomore year of college, when I first saw that the bookstore sold glass bottled Dr. Pepper.  I feel like I'm the only college student that has bought a bottle opener for a soft drink and not for some sort of alcoholic beverage.

Dr. Pepper is my drink of choice.  My current bottle cap colloection and TCU bottle opener will make any observer logically reach this conclusion.

Unit 1 Proposal

I am going to observe a movie theatre, or multiple movie theatres to see if there are differences in their attempts to bring in audiences.  I chose a movie theatre, because it is one of my favorite places in the whole world.  I love going to see movies, and experiencing the magic of the silver screen.  Sometimes I'll stay at a movie theatre all day, just to see the different stories available.  People go to movies to escape, and I am curious about what things people try to escape to.

I expect to see a lot of people in the theatres during the weekend, with few people during the week.  I expect the smell of popcorn to permeate the air, and large colorful displays to advertise fantastical stories.  I expect people from all different walks of life to come to watch a story, and escape from their everyday existence.

Everyone is a part of some sort of target audience.  I will watch anything, because I appreciate the effort that went into trying to entertain me.  I love movies, and while some are better than others each movie has its place.  Each movie targets someone, they all have their own niche.

I suppose that whatever I write will show a favorable bias toward movie theatres, but overall my love of the cinema shouldn't make much of a difference in my general observations.  I will treat the subject matter critically, since I plan on eventually working in this industry.