I am going to observe a movie theatre, or multiple movie theatres to see if there are differences in their attempts to bring in audiences. I chose a movie theatre, because it is one of my favorite places in the whole world. I love going to see movies, and experiencing the magic of the silver screen. Sometimes I'll stay at a movie theatre all day, just to see the different stories available. People go to movies to escape, and I am curious about what things people try to escape to.
I expect to see a lot of people in the theatres during the weekend, with few people during the week. I expect the smell of popcorn to permeate the air, and large colorful displays to advertise fantastical stories. I expect people from all different walks of life to come to watch a story, and escape from their everyday existence.
Everyone is a part of some sort of target audience. I will watch anything, because I appreciate the effort that went into trying to entertain me. I love movies, and while some are better than others each movie has its place. Each movie targets someone, they all have their own niche.
I suppose that whatever I write will show a favorable bias toward movie theatres, but overall my love of the cinema shouldn't make much of a difference in my general observations. I will treat the subject matter critically, since I plan on eventually working in this industry.
Great idea to write about a movie theatre! It will be interesting to see what you find when you go multiple times and/or to multiple theaters!
ReplyDeleteHi Ashley,
ReplyDeleteI think this sounds like a great idea! I'd like to caution you, though, about observing a variety of movie theaters. It's probably best just to stick to one-- maybe your favorite one-- because your objective is to analyze one space, not compare a variety of spaces.
AI